Diet Coke's latest ad campaign

Diet Coke courses through my veins. Must have first thing in the morning. Rarely seen in the office without one in hand or in a cup. I ran across this first ad in a magazine and just loved it. Some people do coffee in the a.m. Other fans like me have to have the Diet Coke. It sometimes raises eyebrows at breakfast tables when I order the soft drink instead of the morning standards - coffee, juice or tea. This ad campaign is certainly one that speaks to the brand-loyals like me.

Chances are, unless you're this loyal, you probably don't drink it first thing in the morning. Nor do you have three of 'em in the course of a 3-hour meeting. It's a strange family, this Diet Coke drinking bunch. The company has nailed their obsession (addiction perhaps I should say) with this latest round of ads.

Coca-Cola Company images